The French face inflation and budgetary constraints
95
French
Release :
2023-09-18
What are the implications and prospects for the year 2023 in terms of banking and insurance?
AUTHOR
Marie-Caroline Tabouis
Studies project manager
Question the French on the evolution of their behavior in terms of consumption, savings and credit over the last 12 months and on their intentions for the months to come.
Understand the state of mind policyholders are in regarding their “insurance” budget : their desire for optimization, the steps taken and planned to reduce their premium, the contracts most likely to be terminated, etc.
Pay particular attention to Auto and Home contracts: identify the degree of sensitivity of policyholders to promotional offers, their intentions to compete, the efforts they are prepared to make to reduce their premium as well as the desired level of coverage.
Measure the impact of the increase in the cost of energy in housing: change of supplier, eco-renovation work carried out and planned, need for support in the procedures and interest in benefiting from services linked to the renovation energy of their home.
Anticipate behavioral changes among motorists and identify their intentions for their next acquisition (model, engine, financing method, etc.).
Objectives of the study
1. OBJECTIVES AND METHODOLOGY
Goals
Methodology
The sample profile
2. EVOLUTION OF HOUSEHOLD CONSUMPTION
The evolution of purchasing power over the last 12 months
Consumer sentiment regarding inflation
The impact of inflation on the way households manage their budget
The impact of inflation on consumption
The impact of inflation on projects
3. EVOLUTION OF SAVINGS BEHAVIOR
The total amount of household savings
Savings priorities
Savings behavior over the past 12 months
Knowledge of the increase in the rate of regulated savings products
Changes in the use of regulated savings products over the past 12 months
The preferred savings products for the coming months
4. EVOLUTION OF CREDIT BEHAVIOR
Equipping households with consumer and real estate loans
Use of bank overdraft during the last 12 months
The impact of inflation on the use of different financing methods
The impact of inflation on consumers' perception of consumer credit
5. EVOLUTION OF INSURANCE BEHAVIOR
Insurance held by households
The amount of the “insurance” budget
The grouping of automobile and home insurance within the same establishment
The impact of inflation on insurance price sensitivity
Steps taken to reduce or optimize the cost of Home, Auto and Health contracts
Termination of insurance contracts deemed non-essential
Loyalty benefits preferred by policyholders
Companies analyzed
Study methodologies
Comprendre de quelle manière les réseaux de vente sont organisés, accompagnés et animés pour la vente d’assurances prévoyance individuelles.
Analyser la dynamique commerciale mise en place pour équiper les clients et/ou prospects : temps forts, événements, offres ponctuelles et permanentes.
Relever les différentes pratiques et démarches des conseillers pour commercialiser les offres : ciblage, opportunités commerciales, cycle d’équipement,….
Réaliser des focus par type d’assurances : GAV, temporaire décès, dépendance et obsèques.
Benchmark des pratiques de vente d’assurances prévoyance individuelles en agence
I. ÉLÉMENTS DÉCLENCHEURS DE CHANGEMENT D’ASSUREUR
II. CRITÈRES DE SÉLECTION
III. PROCESSUS SUIVI
IV. VOLATILITÉ POTENTIELLE
Enquête quantitative en ligne auprès de 1000 retraités ayant changé d’assureur santé au cours des 3 dernières années.
Analyse des élements déclencheurs et des parcours clients.
Enquête changement d'assureur santé des retraités 2023
Notre méthodologie ne requiert pas d'analyse de sociétés pour cette étude
Quantitative Internet survey
987 French people aged 20 to 74
60 closed questions
Land carried out from June 13 to 26, 2023
Sample defined according to the quota method to be representative of the French population
Collection of information and processing of data
PROFIDEO subcontracted the field to a specialist in Internet surveys while remaining the project manager in terms of methodology, definition of the sample, creation of the questionnaire and analysis.
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Study plan
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